From Concept to Launch in Two Weeks

At Tapeeze, we believe the future of payments should be faster, more flexible, physical and built around the user – not the infrastructure. Earlier this year, we had the opportunity to prove exactly that.

In partnership with MoonPay – Title Partner of the MoonPay X Games League, and Exodus Movement, Inc., we delivered a fully customized, tokenized payment card for professional athletes. What makes this case remarkable isn’t just the end product. It’s the speed, precision, and technical elegance behind it.

The Challenge

MoonPay and Exodus needed a physical card that matched the ambition of the X Games League – premium, globally distributed, and ready fast. Athletes receiving crypto signing bonuses needed a real-world way to spend them. The card had to reflect the identity of both the league and the athletes carrying it.

Traditional card programs would have taken months. That wasn’t an option.

Two Weeks. From First Call to Live Launch.

The project kicked off with an initial discovery call on February 26th. By March 12th, the cards were live and successfully deployed.

That 14-day window included everything:

  • Multiple design iterations
  • BIN sponsorship coordination with Monavate
  • Wallet setup via Fidesmo Pay
  • Physical card production and global distribution readiness

In traditional payment environments, each of these steps alone can take weeks. Here, they ran in parallel – without compromise on quality or compliance.

Design Without Constraints

One of the most powerful aspects of tokenized cards is the creative freedom they unlock.

Traditional physical elements become unnecessary. No chip. No magnetic stripe. No contact plate. No printed card number or CVV. The result is a clean, minimal, and deliberately modern card – closer to a premium lifestyle object than a traditional bank card.

The Exodus design team had full creative control from day one. No scheme approvals holding up the process. No lengthy back-and-forth. They delivered the final design in just one day.

Four team-specific designs were created — one each for New York, Los Angeles, São Paulo, and Tokyo — each with its own identity, color palette, and typographic motif. The same card infrastructure, four distinct expressions.

Seamless Technical Collaboration

Behind the scenes, Tapeeze worked closely with Monavate as the BIN sponsor to activate tokenization under their Mastercard BIN – ensuring full compliance, instant usability, and global scalability from day one.

The setup delivered:

  • A frictionless physical payment experience 
  • Instant usability — athletes could spend from the moment of activation
  • A scalable infrastructure ready for global deployment across all X Games League cities
  • Full credential privacy — no data exposed on the card

Built for Global Scale

With the X Games League expanding into major cities across North America, South America, and Asia, the demand for a borderless, flexible card solution was clear. Tapeeze delivered a single card product — pre-configured globally, activated locally.

Physical cards shipped anywhere. Users activated in minutes. One infrastructure. Global reach.

More Than a Case Study: A Competitive Advantage

Tokenized cards are no longer experimental. They are a proven, high-performance tool for rapid market entry, brand differentiation, and frictionless user experiences.

For crypto companies, exchanges, and Web3 platforms looking to give their users something physical to match their digital assets – this project is proof of what’s possible when the right partners, technology, and mindset come together.

  • Speed without compromise — live in two weeks
  • Design without limitations — full creative freedom, premium materials
  • Payments without friction — tokenized, private, globally accepted

This is the new standard for physical card launches. And this is just the beginning.

Read more about the launch

See the announcement on LinkedIn

Ready to launch your card?

If you’re a company, thinking about a physical card — this is what two weeks looks like with the right partner. No lengthy card programs. No regional approvals. No factory personalisation. Just your brand, tokenized and distributed anywhere in the world.

Two weeks from today, your users could be carrying it.

Talk to us at sales@tapeeze.com

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